What Is Organic SEO?
Organic SEO isn’t a fancy vegetable you find in the expensive section of the local market. Rather, it is the practice of appearing in Google’s natural search rankings. The ultimate goal of this process is getting to the top and staying there. This is done by writing strong content, building relevant links, and having an awesome website. Organic SEO takes time to set up and put into action, but it’s worth it: A good SEO site is a gift that keeps on giving in the form of customers.
Organic SEO matters because a staggering 75% of searchers don’t even click past the first page of results. In short, if you’re not ranking highly, your website is essentially all dressed up with nowhere to go. It won’t get much (if any!) traffic, which translates to no leads, no customers, and no showing it off to your mother. Low rankings aren’t only bad for business; they’re often fatal.
Companies also need organic search engine optimization because users rely on search engines to find what they need. Over 90% of online experiences begin with a search engine (like Google). If you don’t appear at the top of organic search results, you’re parting with your potential profits.
In fact, organic traffic captures more than 40% of revenue. Not only that, but search engines deliver a close rate that’s eight times higher than traditional marketing. The bottom line for your bottom line? Search is a valuable marketing channel that’s waiting to drive revenue into your open arms..
Strategic Keyword Targeting
Roux Creative Agency is an SEO company that understands your niche and can boost your rankings for specific search terms. Your SEO specialist reviews the keywords your website is currently ranking, takes your keyword wish list, and conducts additional keyword research to build a new and comprehensive list that boosts your website and beats the competition. Our favorite keyword is a simple one: RESULTS.
Building Backlinks
If you want to gain a better understanding of your website’s online authority and search ranking capabilities, then technical SEO for eCommerce and other platforms are company essentials. Our team performs backlink analyses to ensure that you acquire incoming links from reputable and high-authority websites. We utilize various backlink data sources to identify your referring domains, check their site authority, and determine the social share magnitude of the linking pages. We make sure your company stays in good company.
Site Performance Optimization
We perform a comprehensive SEO technical audit to identify and fix your website’s technical SEO issues (this is an audit you’ll actually want!). The audit covers all sorts of fancy things, like vital checkpoints including mobile performance, internal link structure, page speed, XML sitemap, indexation, crawl errors, robots.txt, and site architecture.
Using analytics, we develop short-term and long-term solutions to improve user experience, creating an experience where visitors feel free to make themselves at home on your homepage. We also use analytics to increase your Google rankings.
Organic SEO Services
At Roux Creative Agency, we plan your website’s pages rather than simply optimizing what you currently have. We also run technical audits on your website and fix the issues we spot (or work with your developers to fix them). We write content, build links, and do everything but brew the coffee. Our processes have been carefully developed through the years and we never engage in a one-size-fits-all solution: Each client gets personalized attention in order to maximize ROI.