SEO Services Overview
Search engine optimization (SEO) has become a great tool for small business growth. SEO is different from PPC in that SEO improves your organic rankings on Google (whereas PPC appears as a paid advertisement). With SEO, you can outrank larger competitors, even with a tinier ad budget!
Rising to the top organic search results instantly establishes a level of trust in your brand and moves consumers down the sales funnel. It’s the mecca of online marketing.
Our agency features a proven process for small business SEO services that consists of five phases.
Our process is as follows:
#1 Business Evaluation and Site Analysis
In this phase, your dedicated SEO specialist gets familiar with your business, goals, target audience, and website. This site analysis covers content, code, mapping, and keyword density. It reveals your website’s strengths and weaknesses in its current state.
#2 Strategy and Goal Development
Your SEO specialist works with you to develop a customized plan.
#3 Setup
Your SEO specialist sets up your dashboards, tools, and analytics.
#4 Optimization
Your SEO specialist cleans up your website’s code, content, mapping, architecture, keyword usage, and more. This is an ongoing process.
#5 SEO Reporting
Your SEO specialist provides you with a monthly report containing successes and areas of opportunities for the subsequent months.